What It Is: Pureology Hydrate Shampoo is a quick rinse formula that nourishes, moisturizes and helps lock in color.
What It Does:
- Easy to use lather, simple rinsing.
- Gentle cleansers.
- Doesn’t strip color.
What else you need to know: Pureology Hydrate Shampoo is a fragrance to be used for a multi-sensorial experience. The Zero Sulfate formula with the exclusive Anti Fade Complex delivers an enriched lather with essential hydration and color retention elements.
Directions: Use a quarter-sized amount to damp hair. Make sure to lather and rinse. Repeat the process if necessary.